Resources
You can find our complete list of Blog Articles below.
Brand Articles
What is Brand? Secrets Revealed
Introduction What is Brand? “Brand is not a logo”, says Marty Neumeier in his popular brand book “Brand Gap”. He implies that a Logo is often perceived as "the Brand". It’s not. Furthermore, Website Design, Colors, and other aesthetics are also not the Brand. So...
Top 5 misunderstandings about Brand
Brands often have trouble gaining traction. It’s often because of the top 5 misunderstandings about Brand. We clear them up here.
What is Brand Story?
What is Brand Story? It is a messaging and writing strategy used in marketing to describe products and other company subjects from a Brand perspective. Still there are misunderstandings about it.
OKR Articles
What is OKR in Project Management?
Introduction What is OKR in project management? Many assume OKRs handle project execution - but they don’t. Instead, they set the direction while Project Management handles the details. We want to clear things up by distinguishing the two systems, but highlighting...
OKR and One on One Meetings
Introduction One on One meetings are an important people-focused feature of the OKR management system. Poor communications frustrates managers and employees In Taiwan Tech companies, projects can sometimes be hampered by poor communication between managers and...
OKR makes you a better manager.
Introduction – Management challenges. The OKR Management framework establishes a strong management culture that helps managers boost their skills to lead their staff to achieve at the highest levels It significantly improves on existing management systems. If you are...
OKR vs. KPI
OKR vs KPI? KPI is a widely used goal-oriented management system in Taiwan, but it’s not perfect. OKR challenges KPI as a superior alternative.
OKRs Boost Employee Engagement
Introduction Global employee engagement statistics in Gallup surveys (2025) show only 23% of workers feel engaged in their work, meaning a significant 77% are not. It cost companies $8.9 trillion. It’s alarming. This article explains how many aspects of OKR...
Digital Marketing Articles
What is Digital Marketing?
Introduction. What is Digital Marketing? It is a modern-day marketing strategy that leverages the vast resources of the online ecosystem on the internet to boost your brand and enhance marketing efficiency and effectiveness. Before we begin, let's take a look at...
OKR Training Classes in Taiwan
C2believe provides OKR training with classtime, exercises, and coaching.
On Site or Off Site | English or Chinese | In Taiwan (or remote)
• Introduction to OKR for leadership (2 hours)
• Team OKR Class (18 hours) – Classtime, exercises and coaching
• 8-month OKR deployment (coaching and train the trainers)
Contact us about your OKR training needs here