Storytelling in business – Uniting people through narrative.

Table of contents Introduction What is a story?  Beginning, Middle, and End Why do we connect with Stories? Evolutionary roots of storytelling The emotional aspect of stories helps us remember. How do we use storytelling in business? Storytelling in Brand Marketing –...

What is a Brand? Secrets of Branding III

Table of contents The Brand and Consumer Behavior How Brand Relates to Emotional Experience 1. Solving someone's problem is a powerful emotional trigger. 2. The Primal Forces are instinctive emotional needs. The Six Ss Do This 3. There's a Wide Range of Human Emotions...

CEOs who model OKRs can drive implementation

Table of contents Introduction Leading by example sets the tone. The CEO's OKR Wins are contagious CEO Mission and Vision statements anchor OKRs If CEOs Have Time for OKRs, Everyone Has Time Conclusion: CEO‑Modeled OKRs Drive Alignment and Execution Q and A 🎧⠀Listen...

What is good OKR software? Top 6 features for Profit.co

Table of contents Introduction Why Profit.co is the Best OKR Software #1 - Drill-down and Collapsible Views #2 - Strategy Planning to Execution #3 - Integration with Popular Project Management Software. #4 - All the bells and whistles of a robust OKR System #5 - AI...

OKR is a Flexible Framework for Any Industry

Table of contents Introduction: OKR is a Bendable Framework OKRs are about the numbers. OKR is conceptually easy to understand and visualize. OKRs are good for organizations that use KPIs OKRs can scale from startups to global enterprises Examples that show OKRs for...